Since debuting in 2019, Sam Levinson’s Euphoria continues to score straight-As in the style department. Powered by a pupil-dilating Y2K aesthetic and vault of superlative streetwear (thanks, Fezco), the series is also no slacker when it comes to s
  Tell us about crafting the sneaker look for season 2.  When it came to new characters like Faye, our director Sam Levinson was really influenced by the Japanese anime, Cowboy Bebop. Faye wears Scottie Pippen’s Nike Air More Uptempo, so we paired th
  Who picked out Fezco’s Charles Barkey Air Max CB 94?  We have another girl on our team, Claire Redman. She’s a total sneakerhead. She’s always buying crazy sneakers for herself, so she really took control of some of the more niche models.   The str
  How does an iconic model like the Converse Chuck 70 reveal the character of Rue?  Rue is a character that is not going to have a bunch of different sneakers. It’s just a classic silhouette. You’re really not focusing on the shoe – it’s just a grung
  Were you interested in time-stamping the show in 2022, or did you want to make the series more fluid?  Obviously, if you’re watching the show in 20 years, it’s going to feel like a very specific milieu. But I also feel like we did it in good taste.
  What are you personally wearing in 2022?  There’s a sneaker store in LA that I really like called Sportie LA. They have a lot of deadstock sneakers. I tend to go for a more retro look for my sneaker game. I have a brown leather pair of adidas shoes
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